Manila, Philippines — Dermorepubliq is entering a new stage of growth as the Filipino beauty company leverages its leadership in social commerce to expand its product portfolio, retail footprint, and market presence, following another year of exceptional commercial performance.
The company recorded a 310% year-on-year (YoY) revenue increase from 2024 to 2025 and continues to maintain its position as the Top Beauty and Personal Care Brand on TikTok Shop Philippines, underscoring the strength of its digital-first business model.
Its growth has been anchored by two flagship skincare products that have achieved significant sales milestones. The 5% Niacinamide + Hyaluronic Acid Serum has surpassed 3 million units sold on TikTok Shop nationwide, while the 7% Glycolic Acid Toner has exceeded 1.5 million units sold.
Together, the two bestsellers have generated more than 4.5 million units sold, reflecting sustained consumer demand for science-backed, dermatologically-tested skincare solutions formulated for sensitive and acne-prone skin.
“The level of growth we’ve achieved reflects the fundamental shift in how Filipinos approach skincare,” said Keith Sta. Barbara, Founder and CEO of Dermorepubliq. “Our goal has always been to make science-backed formulations accessible to those with sensitive skin without breaking the bank. Crossing these unit milestones proves that local consumers value transparency, efficacy, and clinical research above traditional brand prestige.”
Behind the company’s commercial momentum is a digital ecosystem built around live commerce, creator partnerships, and educational content. By investing in scalable livestream operations and an extensive affiliate network, Dermorepubliq has aligned itself with evolving consumer behavior, where trust, transparency, and real-time engagement increasingly shape purchasing decisions.
The company’s digital leadership has also translated into industry recognition. Most recently, Dermorepubliq received the Innovative Content Award during the TikTok Shop Summit 2026 on July 13. The award adds to previous honors, including the Emerald Award for Top Beauty Brand at the TikTok Shop Annual Awards 2025 and the Best Local Hero Campaign at the TikTok Ad Awards 2024.
Beyond commerce, Dermorepubliq continues to invest in consumer education. During TikTok Beauty Fest 2026, the company led skincare masterclasses and showcased local cosmetic research, reinforcing its long-term commitment to improving skincare literacy among Filipino consumers.
Looking ahead, Dermorepubliq is pursuing a broader growth agenda through an omnichannel strategy that combines digital leadership with expanded physical retail. The company is increasing its presence in select Watsons stores nationwide and through dedicated kiosks in SM Fairview, SM Masinag, SM Tanza, SM Sta. Mesa, and Riverbanks Center.
The company is likewise entering the holistic health and wellness category with the launch of DermoWhite+ S-Acetyl Glutathione Capsules and DermoSip Collagen Juice, extending its science-backed philosophy beyond topical skincare.
Complementing its business expansion is continued recognition for marketing excellence. Dermorepubliq recently earned a Gold Stevie Award at the 2026 Asia-Pacific Stevie Awards for its viral “breakup” billboard campaign, highlighting the company’s ability to combine innovative storytelling with measurable business results.
As Dermorepubliq strengthens its digital, retail, and wellness businesses, the company continues to establish itself as one of Southeast Asia’s fastest-growing homegrown beauty enterprises.
Dermorepubliq products are available nationwide in select physical stores, as well as online via TikTok Shop, Shopee, Lazada, Watsons Online, and www.dermorepubliq.com.